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Sevaro — Holiday Social Film

Holiday video that drove 2× higher engagement with 0 paid spend

Brief:

Capture holiday energy in a single video designed to win organically on social.

Objectives:

  • Create a festive, on-brand story for community engagement
  • Drive reposts/shares without boosting
  • Generate a creative direction that can repeat seasonally

What Marmalaide did:

Marmalaide scripted and produced a holiday-driven narrative, optimized for social-first pacing and retention. The output was designed to feel native, warm, and instantly “shareable.”

Deliverables:

  • 1 × social hero asset
  • 3 × campaign videos (hooks)
  • Caption files + thumbnail sets

Outcomes:

  • 2× more likes vs typical posts
  • 6 reposts organically
  • ↑ Engagement with 0 paid marketing

I’ve been impressed with Marmalaide’s work in AI, and it’s been helpful for our company’s growth. CCO, Eric Rich’s experience as a film producer is a key differentiator and why their work
stands out from the rest.

Raj Narula

Founder & CEO of Sevaro

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